Privacy Policy
MarketSchema LLC · Effective Date: February 13, 2026
1. Introduction
MarketSchema LLC ("Company," "we," "us," or "our") operates the MarketSchema platform at marketschema.com (the "Service"). This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you use our Service.
By using the Service, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use the Service.
2. Information We Collect
2.1 Information You Provide
- Account registration data: name, email address, and password (or third-party OAuth credentials from providers such as Google)
- Billing information: payment method details processed through our third-party payment processor (we do not store full credit card numbers)
- Communications: emails, support requests, or feedback you send to us
- Preferences: watchlists, saved configurations, and custom settings within the Service
2.2 Information Collected Automatically
- Usage data: pages viewed, features used, search queries within the Service, API calls, timestamps, and session duration
- Device and browser information: IP address, browser type, operating system, device identifiers, and screen resolution
- Cookies and similar technologies: session cookies for authentication, preference cookies, and analytics cookies (see Section 6)
2.3 Information from Third Parties
If you authenticate using a third-party provider (e.g., Google OAuth), we receive your name, email address, and profile picture as permitted by your settings with that provider. We do not receive or store your third-party account password.
3. How We Use Your Information
| Purpose | Data Used |
|---|---|
| Provide and operate the Service | Account data, usage data, preferences |
| Process payments and manage subscriptions | Billing information, account data |
| Authenticate your identity | Credentials, OAuth tokens |
| Communicate with you | Email address, name |
| Improve and develop the Service | Usage data, device info, feedback |
| Enforce Terms and prevent abuse | IP address, usage patterns, API logs |
| Comply with legal obligations | As required by law |
4. How We Share Your Information
We do not sell your personal information. We may share information in the following limited circumstances:
Service Providers
We share data with third-party vendors who assist in operating the Service, including payment processors, hosting providers, and analytics services. These providers are contractually obligated to use your data only as necessary to provide services to us.
Legal Requirements
We may disclose information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of MarketSchema LLC, our users, or others.
Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.
With Your Consent
We may share information for other purposes with your explicit consent.
5. Data Retention
We retain your personal information for as long as your account is active or as needed to provide the Service. After account deletion, we will delete or anonymize your personal data within 90 days, except where retention is required by law or for legitimate business purposes (e.g., resolving disputes, enforcing agreements).
Usage and analytics data may be retained in aggregated, anonymized form indefinitely for product improvement purposes.
6. Cookies and Tracking Technologies
We use the following types of cookies:
Essential Cookies
Required for authentication, security, and basic Service functionality. These cannot be disabled.
Preference Cookies
Store your settings and preferences (e.g., watchlist configurations, display preferences).
Analytics Cookies
Help us understand how users interact with the Service to improve performance and features. We use privacy-respecting analytics tools.
We do not use advertising or third-party tracking cookies. You can manage cookie preferences through your browser settings, though disabling essential cookies may affect Service functionality.
7. Data Security
We implement industry-standard security measures to protect your information, including encryption in transit (TLS/SSL), encryption at rest for sensitive data, secure password hashing, and access controls. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.
8. Your Rights and Choices
Depending on your jurisdiction, you may have the following rights:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate personal data
- Deletion: Request deletion of your personal data, subject to legal retention requirements
- Portability: Request your data in a structured, machine-readable format
- Opt-Out: Unsubscribe from non-essential communications at any time
To exercise these rights, contact us at privacy@marketschema.com. We will respond within 30 days.
9. California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to opt out of the sale of personal information. As stated above, we do not sell personal information.
To make a CCPA request, contact us at privacy@marketschema.com.
10. International Users
The Service is operated from the United States. If you access the Service from outside the United States, your information will be transferred to and processed in the United States, where data protection laws may differ from those in your jurisdiction. By using the Service, you consent to this transfer.
For users in the European Economic Area (EEA) or United Kingdom, we process your data on the basis of contractual necessity, legitimate interest, or your consent, as applicable under GDPR.
11. Children's Privacy
The Service is not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected data from a minor, we will delete it promptly.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify registered users of material changes via email and post the updated policy on the Service with a revised effective date. Continued use of the Service after changes constitutes acceptance of the updated policy.
13. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at:
MarketSchema LLC